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The Air Force Ones have been so popular there exists even a top ten song about them. They have also added lines of other excellent sports products, such as lightweight mp3 players, to hold even the most avid sports lovers at bay. Basically, they know what the consumer wants and they are about to give it to them. Nike is likewise able to position itself being a visible global brand by means of key endorsements and sales strategies. nike air max 90 hyperfuse usa independence day red sale is one of the main companies to take advantage of athletic endorsements that assist to keep its profile within the consumer eye. This in turn enables people to associate their favorite showing off stars with the Nike manufacturer. Nike has recently signed up upcoming NBA icon LeBron John in hopes it will, as Michael Jordan did, increase consumer's consciousness and skyrocket sales.

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